# Understand better your scaling opportunities SCALEUP.report is a fixed-scope commercial 360° assessment of a growth company, scored across twelve dimensions and delivered in three levels from €500. It is the data-driven assessment that shows investors and founders exactly what is blocking growth and where is the opportunity ‐ and how to fix it fast. Built inside SCALEUP. LABS, using know-how from SCALEUP.house and forming as the spin-off, it combines two decades of scale-up experience serving to more than 1000+ growth clients. Now moving from person-led to AI & full automation driven discovery and reporting tool. Join the small minority of companies that break through their next ceiling. ## The experience and methodology behind it. Six things hold the assessment together. Remove any one of them and it turns back into a generic dashboard export. ### Comprehensive, data-driven assessment 120+ targeted questions across 12 strategic dimensions ‐ backed by empirical benchmark research, fully scorecarded, and weighted with surgical precision. ### Distilled 20+ years of scale-up expertise The output is shaped by operators and investors who have run the playbooks themselves, so it reads like a judgment call, not an automated score. ### R&D-backed and continuously updated The framework is refreshed with field learning, benchmark shifts, and operating patterns we see repeat across portfolios. ### Real-time priority spotlight The top 2–3 constraints surface fast, so teams move from diagnosis to action without a four-week wait for slides. ### Benchmark-driven playbooks for rapid ROI Every finding points to a next-step playbook, which is what keeps the report usable after the first read-through. ### Global, multi-sector validation The logic is built for multi-market use and holds across growth stages and sectors, not just one home market. ## Multiple business areas in one coherent view. Each conclusion is paired with evidence confidence, benchmark logic, risk severity, upside potential, and a recommended time horizon-because a naked score creates false precision. ## Four steps to the scaling clarity The exact scope adapts to access, urgency, commissioning party, and report level. The operating principle stays constant: maximum signal, minimum theatre. ### Frame the decision Define the investment question or readiness objective, process stage, known concerns, access constraints, and required output. ### Collect evidence Review available metrics, documents, data-room materials, and targeted management inputs. ### Challenge & benchmark A senior investment and scaleup operator tests the evidence across the 12 dimensions and peer logic. ### Deliver the brief Receive an IC-ready or investor-readiness report, live readout, priority questions, evidence gaps, and-where relevant-a 90-day action plan. ## Senior judgment today. AI-native scale next. The next major upgrade is planned to Q1 2027. There will more analytical tools, faster report creation, more efficient for both sides involved. Stay tuned! ### Senior-assisted assessment Every engagement is interpreted by a top senior professional from the investment and startup world who can rapidly distinguish signal from noise and challenge management answers. ### AI-native report engine The platform roadmap accelerates evidence processing, adaptive questioning, benchmark matching, report production, and portfolio re-assessment-with senior oversight where judgment matters most. ## What investors, founders, and CEOs need to know. No. It complements legal, financial, tax, cyber, and technical due diligence with a fast commercial, organisational, and leadership intelligence layer. It can also help determine where deeper confirmatory work is justified. Angels, syndicates, VC and CVC teams, family offices, growth investors, private equity teams, search funds, strategic acquirers, boards, and founders who need a clear external view of a growth company. Yes. It can independently validate priorities and current plans, expose scalability and evidence gaps, sharpen the investment narrative, improve the data room, and create a focused 90-day readiness plan before investor outreach or due diligence. Eventually it cross-check your plans and improve them by the external expert. It can be useful when the scope, evidence sources, limitations, and commissioning context are transparent. The assessment should not be presented as investor endorsement or as a substitute for an investor’s own diligence. Independence and evidence discipline remain essential. Yes. The same evidence base can become a Day‑0 operating baseline, a board agenda, a prioritised 90-day value-creation plan, and a reference point for repeated portfolio assessment. In the highest report level, it helps founders and CEOs understand how their leadership profile, decision-making style, strengths, and potential blind spots relate to the specific gaps and opportunities identified in the business. The aim is to show where the leader is naturally well equipped to drive change, where complementary capabilities or clearer ownership may be needed, and how the leadership team can respond more effectively to the company’s next stage of growth. The process uses informed consent, validated instruments, qualified interpretation, and an agreed protocol for sensitive information. It is not a clinical diagnosis, an opaque founder score, or a standalone investment verdict. ## See what the report says about your company. Start with the sample report to see the structure, then request the assessment for your own business. ## Reference (not shown on the page) ### The twelve SCALEUP.report dimensions, in full. The same twelve dimensions run in every SCALEUP.report level. Each is scored, each carries its own evidence confidence, and each lists the measures behind it. #### Market & category Tests whether the market structure, category timing, competitive intensity, and sources of defensibility can support the investment thesis. - Market attractiveness and timing - Competitive structure and substitutes - Category creation or capture logic - Defensibility and strategic position #### Customer evidence & PMF Examines the strength and breadth of customer pull, retention quality, use-case criticality, advocacy, and expansion potential. - Customer concentration and cohorts - Retention and expansion quality - Use-case depth and switching cost - Referenceability and customer pull #### Revenue & GTM Assesses whether the go-to-market system can create predictable, efficient growth beyond founder-led or opportunistic selling. - Segment and ICP clarity - Pipeline quality and conversion - Sales capacity and channel fit - Forecast discipline and repeatability #### Pricing & unit economics Evaluates pricing power, gross margin quality, CAC, payback, delivery cost, and whether growth creates or destroys economic value. - Pricing architecture and willingness to pay - Contribution margin quality - CAC, payback, and sales efficiency - Expansion economics and value capture #### Product strategy Tests product differentiation, adoption, roadmap discipline, customer commitment load, and the risk that delivery priorities dilute the core thesis. - Product differentiation - Roadmap and prioritisation discipline - Adoption and workflow depth - Product concentration and delivery risk #### Technology, data & AI Reviews whether the technology, data architecture, delivery velocity, technical debt, and AI readiness can support the next stage of scale. - Architecture and scalability - Technical debt and delivery velocity - Data quality and instrumentation - AI opportunity and governance readiness #### Operations Looks at process maturity, implementation capacity, systems, handoffs, service quality, and whether operational throughput can absorb growth. - Delivery and implementation capacity - Operating cadence and process maturity - Cross-functional handoffs - Systems and service quality #### Organisation & talent Assesses organisation design, role clarity, capability gaps, talent density, hiring quality, accountability, and cultural scalability. - Organisation design and role clarity - Critical capability gaps - Hiring and performance systems - Accountability and culture #### Leadership systems Examines how leadership makes decisions, resolves conflict, allocates ownership, aligns priorities, and builds depth beyond the founders. - Decision rights and operating rhythm - Founder and executive alignment - Conflict and escalation patterns - Bench strength and succession risk #### Capital efficiency Tests financial discipline, planning quality, runway visibility, resource allocation, and whether capital is being deployed against the highest-value constraints. - Planning and forecasting quality - Runway and scenario visibility - Resource allocation discipline - Growth efficiency and burn quality #### Governance & risk Reviews board readiness, management information, key-person risk, compliance posture, controls, and whether governance supports-not obstructs-scale. - Board effectiveness and reporting - Key-person and continuity risk - Control environment - Compliance and risk ownership #### Investment & value creation Connects all findings to the investment thesis, decisive milestones, intervention logic, value-creation sequence, and the evidence required to maintain conviction. - Investment thesis coherence - Failure modes and decisive milestones - Value-creation priorities - Monitoring triggers and re-assessment